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Rhinos are on the knife edge of extinction, driven in large part by consumer demand for rhino horn in Vietnam.
Together we can rewrite the rhino story and ensure there is another chapter, not an ending. Support ENV’s consumer demand reduction work by donating to our People for Rhinos appeal: http://bit.ly/people4rhinos
We are People for Rhinos. Are you?
A sorry tale of a football match, a rhino horn, and a garbage chute are the plot elements of Education for Nature – Vietnam’s just-released Public Service Announcement (PSA) video urging the public to reject rhino horn use.
In this table-turning video, a young boy steps up to defend rhinos while his father and his friends are absorbed in a football match on TV. Seeing a rhino horn recently purchased by his father to impress his friends, the youngster recalls books he has read about rhinos and rhino poaching. Unable to get their attention to remonstrate with his father, our young wildlife warrior takes matters into his own hands.
Spoiler alert: the kid puts the adults to shame.
Please share the video via this link: http://bit.ly/RhinoFootball